By the time prohibition started, Grandpa Beauregard had made and lost 2 fortunes.  At forty, Grandpa Beau was a no-account town doctor somewhere in Middle America who was summoned to the train to tend to the son of some railroad baron. The way Grandpa Beau told it, or the way it was passed down anyway, is that there wasn’t anything really wrong with the boy other than that he was depressed about living on a train and travelling back and forth across the country; he was practically catatonic, not out of illness but out of shear spite and shear will not to let his father see him move. Grandpa Beau convinced the baron that the boy had most likely been bitten by a spider and that he could heal him but he needed to have the boy at the hospital at least overnight.  The hospital weren’t nothing but a couple beds in a couple rooms in the drafty basement of the church beside the room that Grandpa had convince the pastor to let him stay. Grandpa did not have two dimes back then, much of the money he earned went into apothecary supplies for the snake oils which he tried to sell to the townspeople, or to one silly contraption after another; grandpa fancied himself an inventor. Whatever was left over he spent on whiskey and women , mostly whiskey to hear him tell it  “A man should never pay for a woman,” Grandpa used to say  “spend it on hooch to give to the women “  in fact you can find that exact thing on a sign in our brewery to this day.  Must have worked too, it is said that nearly all the women in the town had spent a night or two in Grandpas, hospital, but I digress.

The boy was brought to the hospital and the mother accompanied him.  Mommy found out about the famous Beau Winston charm and while he bedded her he had instructed his assistance to treat the lad to some good whiskey and send in a saloon girl. By morning he had made a remarkable recovery – and his mother sure seemed elated to see that the good doctor had healed him.  The baron was quite happy as well and at the request of the son became the railroad company doctor.   Grandpa was paid quite well and put the money to good use, much of it still went to apothecary supplies but he made enough that he invested over half of the money into stock in that railroad company.  Since Grandpa had the attentions of the barons wife and eventually his daughter, and since the baron kept the train stocked with whiskey Grandpa stayed happily lit while spending almost nothing on hooch. The savings pled up in a chest in Grandpas room on the train. .   This period led to a slogan Grandpa used for several years on his beer. “As good as free whiskey and another guy’s woman”.  Not many really understood that slogan. 

Eventually Grandpas alliances with the women on the train were found out of course.  A misfire of the baron’s pistol was all that kept Grandpa and the barn wife alive; it is said that one shot would have killed them both. Grandpa jumped from the train before another pistol could be found and so it goes that Dr. Beau Winston walked in to Butte America buck naked and it turned out penniless. Of course the chest of money was still on the train, and the baron made sure the stock was worthless.  But Grandpa Beau had notoriety and an idea.

We think Beer should be like Grandpa Beau –   Full of life to the end, a good  mix of bitter and sweet,  and never over  complicated